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Plataforma: Hazte oír en un mundo ruidoso

Michael Hyatt
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Michael Hyatt, uno de los blogueros más importantes del mundo en el área de negocios, nos ofrece una guía práctica para crear y desarrollar una pod... Read More

Michael Hyatt, uno de los blogueros más importantes del mundo en el área de negocios, nos ofrece una guía práctica para crear y desarrollar una poderosa plataforma.

Para tener éxito en el mercado actual, usted debe tener dos bienes estratégicos: un producto atractivo y una importante plataforma. En esta guía paso a paso, Michael Hyatt, ex gerente general y actual presidente de la editorial Thomas Nelson, lleva a los lectores, entre bastidores, al nuevo mundo del éxito en las redes sociales. Hyatt muestra lo que están haciendo ahora los autores de mayor ventas, oradores, emprendedores, músicos y otras personas creativas para conseguir clientes en el abarrotado mercado actual. Hyatt habla desde su propia experiencia, pues es el escritor de uno de los 800 blogs más importantes del mundo y tiene más de 100.000 seguidores en Twitter. Su amplia y creciente plataforma es la base de su exitosa práctica como escritor, orador y consultor.

En Plataforma, Hyatt enseñará a los lectores no solo a ampliar su influencia, sino también a convertirla en dinero y construir una carrera profesional sostenible. ¿La clave? Establecer una plataforma. Nunca ha sido más fácil, económico y viable que ahora… El libro incluye:

  • estrategias comprobadas
  • fórmulas que se pueden reaplicar fácilmente
  • consejos útiles



Michael Hyatt, one of the top business bloggers in the world, provides down-to-earth guidance for building and expanding a powerful platform.

To be successful in the market today, you must possess two strategic assets: a compelling product and a meaningful Plataforma . In this step-by-step guide, Michael Hyatt, former CEO and current Chairman of Thomas Nelson Publishers, takes readers behind the scenes, into the new world of social media success. He shows you what best-selling authors, public speakers, entrepreneurs, musicians, and other creatives are doing differently to win customers in today’s crowded marketplace. Hyatt speaks from experience. He writes one of the top 800 blogs in the world and has more than 100,000 followers on Twitter. His large and growing platform serves as the foundation for his successful writing, speaking, and consulting practice.

In Plataforma, Hyatt will teach readers not only how to extend their influence, but also how to monetize it and build a sustainable career. The key? By building a platform. It has never been easier, less expensive, or more possible than right now. . . . The book includes:

  • proven strategies
  • easy-to-replicate formulas
  • practical tips

Social media technologies have changed everything. Now, for the first time in history, non-celebrities can get noticed—and win big!—in an increasingly noisy world.

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Additional Information
  • Contributor(s)Michael Hyatt
  • ISBN-139781602558304
  • Publish Date01/01/2013
  • PublisherGrupo Nelson
  • Format Softcover
  • LanguageSpanish
  • Weight (lbs)0.68 lb
  • Case Weight (lbs)24.44 lb
  • Dimensions 8.38(h) x 5.5(w) x 0.75(d) inches
  • Pages288
  • Price $11.89


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Audiobooks purchased here are fulfilled by our partner, Glose. Please note that:

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  • To access your Audiobook(s) after purchasing, you can download the free Glose app or read instantly on your browser by logging into Glose.com. To log in, select OTHER SIGN IN/LOGIN OPTIONS and then click SIGN IN/LOG IN WITH HARPERCOLLINS, using the same email address and password used for your ChurchSource account.
  • Audiobooks fulfilled through Glose cannot be downloaded for listening in other digital listening apps like iTunes, Google Play, or Audible.
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